Free
Starter
Perfect for getting started with ASO
Monthly
$0
What your team unlocks
- 5 Maximum Tracked Keywords
- 1 Maximum Tracked Apps
- 3 AI Review Replies / Day
Get started free
Create your account and launch the workspace with no payment friction.
Choose a plan that fits your team, workflow, and release pace
From a single app to a multi-market portfolio, Appalize gives you one operating layer for research, creative production, optimization, and reporting.
223accounts on Appalize+3joined this week120apps tracked
Indie Developer
Growth
Professional ASO tools for indie developers and small teams
Monthly
$29/ mo
What your team unlocks
- 100 Maximum Tracked Keywords
- 10 Maximum Tracked Apps
- Competitor Tracking
- Market Intelligence
- Advanced Analytics Access
- Keyword Performance
Upgrade now
Cancel anytime · Hosted secure checkout
Most Popular
Pro
Growth
Advanced features for professionals
Monthly
$49/ mo
What your team unlocks
- 500 Maximum Tracked Keywords
- 25 Maximum Tracked Apps
- Apple Ads Management
- Competitor Tracking
- Market Intelligence
- Advanced Analytics Access
Upgrade now
Cancel anytime · Hosted secure checkout
Enterprise
Enterprise
Full-featured ASO platform for agencies and large publishers
Monthly
$99/ mo
What your team unlocks
- Unlimited Maximum Tracked Keywords
- Unlimited Maximum Tracked Apps
- Apple Ads Management
- Competitor Tracking
- Market Intelligence
- Advanced Analytics Access
Upgrade now
Cancel anytime · Hosted secure checkout
| Feature | Starter Free $0/ mo | Growth Indie Developer $29/ mo | GrowthMost Popular Pro $49/ mo | Enterprise Enterprise $99/ mo |
|---|---|---|---|---|
| App Monitoring | ||||
| Maximum Tracked Apps | 1 | 10 | 25 | Unlimited |
| Keyword Tracking | ||||
| Maximum Tracked Keywords | 5 | 100 | 500 | Unlimited |
| App Management | ||||
| Workspaces | 2 | 10 | 10 | Unlimited |
| Competitor Tracking | Included | Included | Included | |
| Plan Limits | ||||
| AI Review Replies / Day | 3 | 100 | 100 | 1,000 |
| Algorithm Detector | Not included | Included | Included | Included |
| API Keys | 1 | 5 | 5 | 100 |
| App Launch Checklist | Not included | Included | Included | Included |
| Keyword Performance | Not included | Included | Included | Included |
| Keyword Tracking | Included | Included | Included | Included |
| Live Rank Checks / Day | 5 | 50 | 50 | 500 |
| Policy Generator | Not included | Included | Included | Included |
| Ranking History | 90 days | 365 days | 365 days | 3,650 days |
| Tracked Competitors | Not included | 25 competitors | 25 competitors | Unlimited |
| Tracked Countries | 3 | 15 | 15 | 999 |
| Analytics & Reports | ||||
| Advanced Analytics Access | Included | Included | Included | |
| Monthly Reports | 25 | 100 | Unlimited | |
| AI & Automation | ||||
| AI Chat Assistant | Included | Included | Included | |
| Market Intelligence | Included | Included | Included | |
| Keyword Intelligence | ||||
| AI Keyword Suggestions | Included | Included | Included | |
| Rank Change Alerts | Included | Included | ||
| ASO Tools | ||||
| AI Optimizations / Day | 25 | 100 | 100 | |
| ASO Editor Pro | Included | Included | Included | |
| Review Manager | Included | Included | Included | |
| Screenshot Studio | Included | Included | Included | |
| API Access | ||||
| API Calls per Day | 1,000 | 5,000 | 10,000 | |
| Integrations | ||||
| App Store Connect Integration | Included | Included | Included | |
| Apple Ads Management | Not included | Included | Included | |
| Data Export | ||||
| Daily Export Limit | 15 | 50 | 100 | |
Workspace
Keywords, creatives, reporting, and release workflows in one system.
Commercials
Monthly flexibility or annual pricing for teams that need predictability.
Rollout
Start on the free plan to validate the workflow, then upgrade when it fits — monthly or annual, cancel anytime.
Model the return on your ASO work
Explore a scenario using your own organic downloads and revenue assumptions. This is a planning estimate, not a forecast or a guaranteed result.
3
Apps you actively optimize.
5,000
Exclude paid installs from this baseline.
15%
ASO-driven lift in organic downloads.
$0.60
Revenue earned per new organic install in its first month; not lifetime value.
Estimated monthly impact
Incremental downloads / mo
2,250
Incremental revenue / mo
$1,350
2,250 extra downloads across 3 apps at $0.60/install
Appalize Enterprise ($99/mo)
Net $1,251/mo
Revenue / plan cost 14×
Scenario estimate. Realized uplift depends on execution, keyword competitiveness, and creative quality.
Estimates only — not a guarantee of results. Based on your inputs and an assumed linear uplift model.
Why teams choose Appalize
Cleaner procurement, faster rollout, and pricing that fits the way growth teams actually work.
One system, not five tools
Research, metadata, screenshots, reviews, and reporting stay connected from first insight to launch.
Plans that match real operating stages
Start with a focused workflow, then expand as your app count, markets, and reporting needs grow.
Low-friction evaluation
Start on the free plan to validate onboarding, outputs, and internal fit before rolling out a paid plan.
Frequently Asked Questions
Frequently Asked Questions
Answers to common questions about billing, plans, contracts, and how Appalize fits different ASO operating models.
PRICINGIs there a free trial?
PRICING
Is there a free trial?
We do not offer a time-limited trial. Instead there is a Free Tier you can use indefinitely for basic needs (no credit card), and paid plans you can upgrade to — or cancel — anytime.
PRICINGCan I cancel my subscription anytime?
PRICING
Can I cancel my subscription anytime?
Yes, you can upgrade, downgrade, or cancel your plan at any time from your account settings. There are no long-term contracts or hidden fees.