Now Thats TV

ASO X-Ray · United States

Now Thats TV

Real Stars. Unfiltered Drama.

Now Thats TV LLCEntertainment 4.4 · 8,829

Diagnosis

Hidden Gem

Shoppers who find it like it — too few find it.

A subtitle that pulls its weight, but it is nearly invisible in search.

61of 100
B

Ahead of 20% of listings X-rayed in United States.

+39 points — 13 of them by editing text alone.

Track this app free View on the App Store

Find × Choose

Can shoppers find it in search — and once they land, will they pick it?

Leaky BucketCategory StarRising SeedHidden Gem
← Hard to chooseEasy to choose →
Find53

Name, subtitle and search rankings

Choose75

Ratings and the store page

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ASO X-Ray · Now Thats TV
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The scan

How the X-ray works
Name46%Subtitle100%Search14%Ratings90%Store page55%

Name

12/25

12 of 30 characters, 2 search words, 0 popular.

  • Uses the 30-character name. 12 of 30 characters used.
  • Clean, readable format. No caps lock, hype words or stray symbols.
  • Contains popular searches. None of the words in the name are popular searches here.

Subtitle

20/20

29 of 30 characters, 4 new words, 1 popular.

  • Uses the 30-character subtitle. 29 of 30 characters used.
  • Adds words the name does not have. 4 new words: real, stars., unfiltered, drama..
  • Adds popular searches. Matches “real”.
  • Reads like a benefit. Clear, specific and unique to the name.

Search visibility

3/20

Ranks for 3 searches, 0 in the top 10.

  • Shows up in tracked searches. Ranks for 3 searches out of 7,248 we track here.
  • Top-10 placements. Not in the top 10 for any tracked search — the zone where most taps happen.

Ratings

18/20

8,829 ratings, 4.4 average.

  • Average above the 4.0 cliff. 4.4 average on the current version.
  • Enough ratings to be trusted. 8,829 ratings in this storefront.
  • Fresh ratings on the current version. 8,829 ratings since the last update.

Store presence

8/15

5 screenshots, 2 languages, updated 173 days ago.

  • 8+ iPhone screenshots. 5 screenshots on iPhone.
  • Updated in the last 90 days. Last update 173 days ago.
  • Localized into several languages. 2 languages listed.
  • In-App Event live. No event — events get their own search card.
  • iPad screenshots. 5 screenshots on iPad.

First impression

How the listing looks as a search result on a 6.1-inch iPhone. Anything cut off here is invisible to most shoppers.

Search

Now Thats TV

Real Stars. Unfiltered Drama.

8.8K

Get

Rating mix in United States

4.4

8,829 ratings

5★
79%
4★
6%
3★
3%
2★
2%
1★
10%

Score over time

Trend starts today — every re-check adds a point, so come back after your next update.

Treatment plan

  1. 1

    Put a popular search in the name+8

    None of the name's words are popular searches here. The name carries the most search weight — lead with the term people actually type.

  2. 2

    Break into the top 10 for one search+9

    The app ranks, but never in the top 10, where most taps happen. Focus the metadata on the search where it already ranks best.

  3. 3

    Use 18 more characters in the name+4

    The name uses 12 of 30 characters. Add a keyword after the brand, e.g. "Brand: Main Keyword".

  4. 4

    Upload 3 more screenshots+2

    The first three screenshots decide most installs. Use the full set with a caption per benefit.

  5. 5

    Run an In-App Event+2

    Events get their own card in search and on Today — free extra shelf space.

Search words in the name & subtitle

Green = a popular search in United States (Apple popularity 30+, number shown). Grey = indexed, but rarely searched.

real68nowthatsstars.unfiltereddrama.

Where it ranks in United States

  • tv#137
  • cast to tv#179
  • network#187

Subtitle lab

Rewrite the name or subtitle, borrow a word from your rivals, and see the new score and persona. Nothing changes on the App Store.

12/30
29/30

Words similar apps use that you do not — tap to try one in the subtitle

Rivals on the same shelf

Apps the App Store shows next to Now Thats TV, ranked by how hard their name and subtitle work for search — Now Thats TV is #6 of 9. Pick one for a head-to-head.

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  2. 2ALLBLK: TV & Film
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  3. 3The Nyx Network
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  4. 4Tonight's Conversation
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  5. 5Vibez Network
    Vibez Network

    Where it's always a VIBE!

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  6. 6Now Thats TV

    Now Thats TV (this app)

    Real Stars. Unfiltered Drama.

    70
  7. 7The Zeus Network
    The Zeus Network

    Entertainment

    66
  8. 8RedRum TV
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  9. 9Unexpected TV
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    58

Around the world

Ratings, rankings and localized text differ per storefront. Scan the key markets to see where Now Thats TV is strong and where it is a stranger.

Entertainment in United States: average X-ray 68 across 183 apps — this one ranks #120. See the leaderboard

From X-ray to treatment

  • • Every search Now Thats TV ranks for in United States, plus the ones small apps can actually win.
  • • Rival keywords, their metadata changes and their Apple Ads activity.
  • • Nightly rank tracking with alerts, and one-click metadata updates in 50 languages.
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X-ray another app

X-rayed 2026-10-14 from the public App Store listing in United States. Only what shoppers can see is scored — the private keyword field is never guessed. Signals we have not measured are left out instead of counted as zero. Appalize is not affiliated with Apple Inc.