Privacy Policy Generator
PopularGenerate a store-ready privacy policy for your iOS or Android app in minutes.
Fill the required fields: App name, Contact email
You cannot ship an app without a privacy policy: both the Apple App Store and Google Play require a working privacy policy URL before your listing goes live, and Apple checks it during review. This generator asks what data your app actually collects — analytics, crash logs, accounts, ads, purchases — and assembles a policy that discloses each practice in plain language.
The document covers the disclosures that GDPR, CCPA, and COPPA commonly demand: what you collect, why, who you share it with, how long you keep it, and how users exercise their rights. Treat the output as a solid starting point to review with counsel — it is a template engine, not legal advice.
How to generate a privacy policy for your app
- 1
Enter your app name, company or developer name, and contact email.
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Select every data type your app touches — including SDKs like analytics, crash reporting, and ad networks, which collect data on your behalf.
- 3
Answer the audience questions: whether you serve EU users, California residents, or children under 13, so the right regulatory sections are included.
- 4
Generate the policy, review each clause against what your app really does, and edit anything that does not match.
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Host the final text at a public URL and paste that URL into App Store Connect and the Google Play Console.
Why both app stores require a privacy policy
Apple made privacy policies mandatory for all apps — including free apps with no accounts — in October 2018, and App Store Review Guideline 5.1.1 requires the policy link to be present in App Store Connect and inside the app itself. Google Play’s User Data policy imposes the same requirement, and since the Data safety section launched, Google cross-checks your declared practices against the policy you link. A missing, broken, or contradictory policy URL is one of the simplest ways to get rejected or delisted.
The stores are only the enforcement layer, though. The legal obligations come from privacy laws: GDPR for anyone with users in the EU or UK, CCPA/CPRA for California residents, and COPPA if children under 13 in the US can use your app. Each law dictates specific disclosures — legal bases for processing under GDPR, the “categories of personal information” language CCPA expects, and verifiable parental consent mechanics under COPPA.
What a mobile app privacy policy must disclose
At minimum, list every category of data collected (identifiers, usage data, diagnostics, location, contact info), the purpose for each, and every third party that receives it. Mobile apps almost always share data through SDKs — Firebase Analytics, Crashlytics, AdMob, RevenueCat — and each one belongs in your policy even if you never see the raw data yourself. Then cover retention periods, security measures, and how users can request access or deletion.
Keep the policy synchronized with your store declarations. Apple’s privacy nutrition label and Google’s Data safety form are both public commitments, and reviewers as well as regulators compare them against your written policy. Whenever you add an SDK or a new data flow, update all three surfaces together — a policy that contradicts your nutrition label is a rejection waiting to happen.
Frequently asked questions
Is a privacy policy required even for a free app that collects no data?
Yes. Apple requires a privacy policy URL for every app regardless of price or data practices, and Google Play requires one for any app that requests sensitive permissions or targets children — in practice, nearly all apps. Even a “we collect nothing” app should say exactly that in a short policy.
Where do I put the privacy policy URL for the App Store and Google Play?
For iOS, paste the URL into the Privacy Policy field in App Store Connect under App Information; Apple also expects a link accessible inside the app. For Android, add it under Store presence → App content → Privacy policy in the Google Play Console.
Does this generator make my app GDPR compliant?
No document alone makes you compliant. The generator produces the disclosures GDPR expects — data categories, purposes, legal bases, user rights, and contact details — but compliance also depends on your actual practices: consent flows, data minimization, processor agreements, and honoring deletion requests. The policy describes compliance; it does not create it.
Do I need to mention third-party SDKs like Firebase or AdMob?
Yes. SDKs collect data on your behalf, which makes you responsible for disclosing them. List each SDK or at least each category of recipient (analytics providers, ad networks, crash reporting) and link to their own privacy policies where practical. Undisclosed SDK data collection is a frequent trigger for Google Play policy warnings.
Is the generated policy legal advice?
No. It is a structured template based on common regulatory requirements. It is a strong starting point, but privacy law varies by jurisdiction and by what your app actually does, so have a lawyer review the final text before you rely on it — especially if you handle health, financial, or children’s data.
How often should I update my app’s privacy policy?
Whenever your data practices change: a new SDK, a new data type, a new sharing partner, or expansion into a new market. Many teams also do a scheduled annual review. Update the effective date each time, and mirror the change in your App Store privacy label and Play Data safety form.
Get your entire privacy setup review-ready
Appalize’s app privacy setup checklist audits your privacy policy URL, App Store privacy labels, and data declarations in one pass, so nothing blocks your next submission.
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